Are you a CEO, consultant or entrepreneur interested in entering or expanding your activity in Singapore, Malaysia and Indonesia’s market?
Then this book is for you!
The main objective of this book is to provide you with basic knowledge about Singapore, Malaysia and Indonesia; an overview of their economy, business culture, potential opportunities and an introduction to other relevant issues. Novice exporters, in particular will find it a useful starting point.
Singapore’s historic role as trans-shipment centre for the south east Asia region has traditionally created opportunities across a broad spectrum of sectors. This globally connected, multi-cultural and cosmopolitan city state offers a conducive environment, especially to creative and knowledge-driven businesses. On the other hand today, Malaysia is the world’s largest producer of computer disk drives and rubber and one of the largest producers of timber; while Indonesia is not the easiest place in the world in which to do business. The ‘World Competitiveness Scoreboard’ currently ranks Indonesia at 45, only two places ahead of Russia (47), and in stark contrast to countries such as Australia (13), Singapore (2) and the US (1).